Search engine optimization for national brands can get complicated and expensive – if you don’t know what you’re doing. There are so many different brands available and Google now uses over 200 signals in their algorithm for scoring them. That means if you don’t have a clear, cohesive, results-driven strategy for SEO in place, your website is going to get lost in the clutter.
What’s more is that if you’re not on page #1 of Google results, you’re likely not going to be found by your target audience. That’s because, according to statistics, 75% of search engine users never scroll past the first page of results.
It’s a competitive world out there and if you want to break through the noise, you need national SEO experts by your side. That’s where Towering SEO comes in. Our strategies can help you transform how you compete across markets; gain more exposure among your target audience; and capture your ideal customer base.
Some of the tools we’ll use along the way include:
- Advanced keyword research, along with competitor research, to ensure you’re using the appropriate keywords for your brand and your campaign.
- Keyword mapping and strategy to align the keywords that prospective customers are using with the pages on your website.
- Content strategy and development to produce high quality blogs, articles, white papers, infographics and videos that resonate with your audience and keep them coming back to your site for more.
- Creating SEO-friendly URLs with the right mix of keywords.
- On-page and technical optimization, including site map creation for Google indexing.
- Optimizing your site across directories like Google My Business.
- Building citations and inbound and outbound links.
- Implementing a customer review strategy.
- And more.
How Our Process Works
We will collaborate with you to design a custom SEO strategy that’s right for your brand and the industry you work in. It all starts by conducting an audit to see where you’ve been and where you want to go. From there, we can develop a realistic approach and manage the implementation of it. We’ll also track your campaign using the latest analytics technology and modify it as we go – delivering a bigger slice of the pie to you in the process.
Establishing a national presence will take time. No amount of SEO can produce results overnight. However, when you trust the experts at Towering SEO, we can improve your positioning on the major search engines, as well as dramatically boost the right kind of traffic to your site. This means qualified leads who are ready to buy.
Want to learn more? Contact us today for a free, no-obligation consultation.